Do you know that nearly 55% of the top 1 million most visited sites run on CMS (content management systems) are currently running on WordPress? As a CMS and blogging platform, WordPress is considered to be easy to use and very stable. But, some can say the same about Drupal, Joomla and other CMS.
4 Things That Make WordPress Superior
So, what exactly is it about WordPress that helps it keep the lion’s share of those top 1 million sites? Here are four reasons why WP has been able to win and keep this market share:
1) WordPress is Focus Driven
WordPress was originally designed with a specific purpose in mind: to solve a problem. There was also a specific target audience in mind: bloggers. Because WordPress developers were so focus driven, WordPress was destined to be a success from day one.
Drupal and Joomla were both designed with geeks in mind, hoping to provide them with all the resources they need. The clearly defined uses helped WordPress become established as a CMS platform that solves the problems bloggers had and continue to have.
2) WordPress is Simple to Use
Non-techies consider WordPress to be the easiest CMS to install, set-up and learn to use from day one. For business owners without savvy CMS skills, this is worth a million bucks.
Even people who’ve never used WordPress before are amazed at how quickly they were able to get the blogs up and running. That means that within just a matter of a few hours, you can be communicating with your target audience. This is great news for bloggers, as well as online marketers helping their clients build successful blogs.
3) WordPress SEO Plugins Make Life Simpler
Another reason why WordPress is popular and powerful is its abundance of compatible plug-ins. When it comes to optimizing blog content to increase search engine rankings, SEO is the key. However, many bloggers aren’t SEO experts, and don’t have the time or patience to learn.
With WordPress, you have several effective SEO plugins for bloggers to choose from. Two of the most popular are All-in-One SEO Pack and SEO by Yoast. Plugins such as these help anyone, including extreme beginners, publish optimized blog posts with good On-Page SEO.
4) WordPress Automatic Pinging
Most CMS don’t automatically notify pinging serves that you’ve published new content on your blog. However, WordPress does. As soon as you click “publish”, all of the major pinging services are automatically notified of your new content.
What does this mean for your blog? Well, these pinging services notify all of the major search engines about the update to your blog. This encourages the search engines to crawl and index your new content immediately. WordPress allows you to customize and manage these pinging services quickly and easily.
WordPress CMS Superiority
Most bloggers have no desire to learn an abundance of technical skills just to create a successful blog. They want a CMS that makes blogging simple and efficient. When you use a CMS, you are in essence a content creator. WordPress allows you to publish fresh, new blog content in just a few simple steps. Check out WordPress to see how this CMS can help you with your Blog Creation today.